Jansons School of Business has organized a CXO Confluence on ‘Business Storytelling’ on 25.03.2024 at JSB Campus.

We are happy to host Mr. Amitabha Saha Roy, Global Practice Head – Sales and Marketing, Consumer Goods Industry, Tata Consultancy Services, Bangalore as the resource person for the confluence.

He has shared his insights on business storytelling and its significance in the real context. He has elaborated the corporate illustrations with the storytelling approach. This approach has attracted the interest of the students and activated their engaged learning. The students have explored multiple areas by their active participation.