Description:
Topic : "Decoding Facets of Branding"
Speaker : Mr. Pavan Padaki,
Director, Insights & Creatives,
Brand.comm, Bangalore.
Batch : 2015
Date : 20-02-2015
Time : 1.15 PM - 4.30 PM
Venue : Lecture Hall 6
Description:
Topic : "Strategic Planning & Implementation"
Speaker : Mr. S. Ramachandran,
Managing Director,
Renold Chain India Private Ltd.,
Batch : 2015
Date : 18-02-2015
Time : 9.00 AM - 10.30 AM
Venue : Lecture Hall 6
Description:
Topic : "Indian Financial System"
Speaker : Dr. V. Prasanna Bhat,
Former MD - ITCOT &
Corporate Advisor - Shriram Group.
Batch : 2016
Date : 14-02-2015
Time : 3.20 PM - 4.50 PM
Venue : Lecture Hall 6
Description:
Topic : "Strategy Formulation & Grand Strategies"
Speaker : Dr. V. Prasanna Bhat,
Former MD - ITCOT &
Corporate Advisor - Shriram Group.
Batch : 2015
Date : 14-02-2015
Time : 9.00 AM - 12.15 PM
Venue : Lecture Hall 6
Description:
JSB NEWS (October - December 2014)
Description:
Topic : "Practical aspects of Capital Budgeting"
Speaker : Mr. R. Sundaresan CA,
Head - Finance,
ATS ELGI Ltd.
Batch : 2016
Date : 24-01-2015
Time : 10.00 AM - 12.00 Noon
Venue : Lecture Hall 6
Description:
Chief Guest :
Shri. Murugavel Janakiraman,
Founder - CEO,
BharatMatrimony Group,
Chennai.
Shri. Murugavel Janakiraman,
Founder - CEO,
BharatMatrimony Group,
Chennai.
Date : 02-01-2015
Time : 11.00 AM
Venue : Padmam Auditorium
Description:
JSB NEWS (July - September 2014)
Description:
Mr. Ramesh Kalyanaraman, Vice President & Branch Head, OMD India, Chennai conducted a One-day Media Planning Workshop, ‘Commercial Break’ for the 2015 batch students of Integrated Marketing Communication course on Sunday, Nov 2, 2014. Sharing his own experience, he described the challenges involved in the field of media planning and explained how media choice decisions are becoming increasingly difficult in the present fragmented environment. Mr. Ramesh highlighted the need for creativity in media planning using several case-studies. He presented his work executed for the clients and narrated how the respective media strategy achieved effective reach and visibility for the conce ed brands among their target customers. The students found the programme very informative.
Description:
A team of 12 students from the 2015 Batch and 5 students from the 2016 Batch participated in PROGYAN, a National Level Management Meet organized by School of Management, Sastra University on 10th & 11th October 2014. The following students emerged winners in the various events conducted as part of the meet.
Marketing - 2nd Place
Business Quiz - 2nd Place
Human Resource - 3rd Place
Description:
A team of 8 students from JSB participated in 16th FUTURA
Marketing - 1st Place
Human Resource - 1st Place
Finance - 1st Place
Business Plan - 1st Place
Corporate Walk - 2nd Place
Jansons School of Business secured Overall Championship in DHRITI’14
Description:
Topic : "Establishing a Brand: A Marketer's Tool Kit"
Speaker : Mr. Pratap Singh,
Head - Marketing
(Consumer Appliances),
Elgi Ultra Industries Limited,
Coimbatore.
Batch : 2015 (Marketing Students)
Date : 11-10-2014
Time : 06.00 PM - 08.00 PM
Venue : Lecture Hall 6
Description:
Topic for discussion : "The Role of Central Bank in regulating NBFC's"
Resource Person : Dr. R. Shanmuga Sundaram,
Manager,
Department of Non-Banking
Supervision,
Reserve Bank of India,
Chennai.
Batch : 2015 (Financial Services Students)
Date : 12-10-2014
Time : 09.30 AM - 12.00 PM
Venue : Lecture Hall 6
Description:
Topic : "Planning and Promotion in Rural Marketing"
Speaker : Ms. Latha Ramaseshan &
Ms. Shivapriya Krishnan,
RKSwamy / BBDO,
Chennai.
Batch : 2015 (Rural Marketing Students)
Date : 10-10-2014
Time : 10.35 AM - 12.50 PM
Venue : Lecture Hall 6
Description:
Topic : "Export Procedures and Documentation"
Speaker : Mr. David Solomonraj,
Business Development Manager,
Chakiat Agencies Pvt. Ltd.,
(Shipping and Logistics Services),
Coimbatore.
Batch : 2015 (Export Management Students)
Date : 10-10-2014
Time : 04.20 PM - 06.30 PM
Venue : Lecture Hall 3
Description:
Topic : "Business Accounting"
Speaker : Mr. B. Muthukumar,
DGM (Finance & Human Resources)
& Company Secretary,
Unipres India Private Ltd., Chennai.
Batch : 2016
Date : 08-10-2014
Time : 10.15 AM - 12.45 PM
Venue : Lecture Hall 1
Mr. B. Muthukumar, in his introductory note explained about the need of accounting for soletrader, partnership and corporate. He discussed the starting point of corporate accounting. Explained about the nature of preliminary expenses and its appearance in the opening Balance Sheet.
In the course of the session he illustrated Goods Receipt Note, Invoices, Vouchers and Purchase Orders submitted to the Finance Department. He explained the use of ERP and Tally package in the corporates. Made a specific mention on the cyclical effect of sales. Mr. B. Muthukumar made an itemwise analysis of various expenditures and incomes and explained about the calculation of Profit/Loss. He distinguished the accounting preparation between manufacturing and service organizations. The students made the session live by their active participation.
Description:
Topic : "I'll dance to your tunes. You dance to mine" - Consumer behaviour vs. Marketer behaviour
Description:
A team of 16 students from the 2015 Batch and 5 students from the 2016 Batch participated in PHRONESIS’14, a National Level Management Meet organized by Karunya University on 29th September 2014. The following students emerged winners in the various events conducted as part of the meet.