Announcements Archive - Page 15

Description:

Event : Debate on Marketing is Ethical

Date: 11.01.2011

Time: 2.40 pm

Venue : Padmam Auditorium

The first event organised by MARC for the semester was a Debate. The topic for the debate was “Marketing is ethical”. There were two teams with five each, waging a verbal war against each other.

There were two rounds. In the first round the teams could put forth their points. The second round was meant to counter the points of the opposite member of the team.

Arguments were back and forth, and some of them included: how right it is to market cigarettes, despite a ban on its advertising; Tata Tea advertisements on reducing corruption or asking the public to go and vote; and use of unbridled sex appeal in advertisements.

Each team participated actively.

Winners:

Balakiran  - Best Speaker

Sandhya Sri – Runner- up

Description:

Event: Quiz Related to IT/ITeS/ Technology

Date: Jan 10, 2011

Time: 5.00pm

Venue: Padmam Auditorium

Books worth Rs 4,500 as prizes!

Winners:

1st Prize: Binu Sam Paul. J
                 Naveen Raj. S
                 JeevithaShri. S
                      
2nd Prize: Mohammed Asif. P
                 Vishakan. A 
                 Aswin Prabhakar 

Description:

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Description:

Mr. Ruben Thomas, GM-Sales, Vodafone Essar Cellular Limited, Coimbatore, delivered a lecture on ‘Channel management in FMCG/FMCS’. The lecture began with highlighting the significance of distribution in today’s context. Direct and Indirect Distribution with detailed discussions on various modes of reaching the consumers, including MLM & electronic channel, were thoroughly covered. He explained some of the methods of order taking and delivery like Pre-selling and Route sales. Mr.Ruben delineated the various factors that influence the selection of channel members like Distributors & Retailers. He shared many decision situations that are generally faced in distribution from his experience in Pepsi and Vodafone. The session was highly interactive.

Description:

Mr. Manish Singhal addressed the students of 2012 Batch, and shared his thoughts on “Lessons for Life, Lessons in Life”. In this interactive session, he related to the students the need and importance of real-life experiences, when dealing with people. He focused specifically on motivation, lea ing, attitude development, and hard-work. The three significant lessons that every MBA should know were:

• Do not be proud of one’s work - there is so much to lea in this life.
• Always have a positive attitude towards failure, and lea from the mistakes, and
• Give hundred per cent attention to the present moment

He spoke about specific examples and experiences with respect to team work, discipline and lea ing from failures. His interesting presentation ended with urging the students to “Never Ever Give Up”.

Description:

During 13-14 October, 2010, Pravesh 2010, an out-bound training programme, was jointly organized by Jansons School of Business and Karl Kubel Institute for Development Education (KKID), Anaikaty, at KKID’s campus, located amidst picturesque hills. It was to enhance and fine-tune the team spirit and team-building skills among the students of the 2012 Batch that this programme was designed.

The jou ey of Pravesh 2010 started on the evening of 12th October 2010. The students were given a warm welcome which was followed with the allotment of rooms. The first event of the evening was a music meditation session, followed by a random division of students into four groups, each under a trainer.

On 13th October 2010, the day commenced early with a brainstorming session within each group, on the agenda for the performance of various cultural events that were to be conducted that day. After that invigorating session, an open discussion with the transgenders and victims of HIV positive was organized. During the post-lunch session a visit to a tribal village was organized, with instructions that the students were to present their experiences through a poster competition the next day. A cultural extravaganza, during late evening, was witnessed, with the active participation of the four groups of students, along with the performances of the tribals. The post-dinner session was devoted for the preparation for the poster competition with the theme “The Bridge We Discovered”, which had to be displayed the following mo ing.

On 14th October, the day began early with the display of the posters, and the results were announced. During the first half of the day, students interacted with the trainers on a variety of issues like teamwork, understanding self and others, through various team games. The last event was “Thrillers 2010”, where the groups had to compete with each other by analyzing their strengths and weakness.

There was a closing ceremony, and all the students bid adieu to the KKID staff and soon found their way into the familiar environs of JSB.

Description:

Topic: "Information Technology in Retailing"

Chief Guest: Mr. Martin Antony, 
                   Director – Sourcing & Merchandising, 
                   Lilliput Kidswear Ltd

Date: Oct 13, 2010

Mr. Martin Antony, Director, Lilliput Kidswear Ltd., addressed students who had taken Retail Management as one of the electives, on the role and importance of Information Technology in Retailing. The session included a comprehensive lecture by the guest, student presentations and discussions in the related subjects. Mr.Martin highlighted the significance of IT in Retail and how the retailing companies gain competitive advantage and achieve business efficiencies by implementing IT systems like EDI (Electronic Data Interchange), Customer Database Management, etc. Mr. Martin provided insights on Electronic Retailing and Retail web site management with relevant cases and examples.

Description:

A team of ten students from 2011 Batch participated in various events at "FINFARE 2010", a Finance B-fest conducted by PSG Institute of Management Studies, Coimbatore, on 9th October 2010.  The following students emerged winners:

First Place - JAM

Nithya .K

Second Place - ROLE PLAY

Nithya .K
Shankaralinkam .M
Nagamaheshwari .M
Subramaniam .S

Description:

Date : 09.10.2010

Mr. R.V. Rajan, Chairman of Anugrah Madison Advertising Pvt.Ltd, Chennai - the Rural Marketing Division of Madison Communication, Mumbai - had a day of Interaction with both 2012 Batch and 2011 Batch (Rural Marketing Elective students).

In the mo ing, he introduced the "Fascinating World of Advertising" to the 2012 Batch Students. Starting from the Pre-Independence to the current Post-Reforms period, Mr. Rajan traced the history and growth of Advertising with particular reference to South India and Tamil Nadu. Throughout his presentation, he used a variety of TVCs to drive home the evolution of advertising during this period. Towards the end, he listed down the various career options open to Management Graduates, in the broader area of Advertising.

In the afte oon, Mr.Rajan gave a talk to the Rural Marketing Elective students of the 2011 Batch, specifically on the importance of “Rural Communication”. Drawing heavily on his rich experience extending over 25 years in Rural Communication, Mr.Rajan shared his nuggets of wisdom. Through carefully selected TVCs, he brought out the need to differentiate rural communication. He also spent time on the Projects done by these students on Bharath Darshan, and ended the session with his critical comments and suggestions for improvement.

Description:

Event        : Crazy Idea

Date         : 05-10-2010

Venue       : Padmam Auditorium

The third E-club event was Crazy Idea. The teams were asked to come out with craziest idea that they thought impossible to implement. Before the start of the event, the ideas given by each team was swapped. Then, the teams presented the ideas that they got and how they’ll implement it. Teams were allotted 5 minutes for presentation followed by the Q&A session for 2 minutes. Totally 9 teams participated. The winners of the event will be announced at the end of E-series.

Description:

Date   : Oct 1, 2010

Time   : 2.30 PM - 3.30 PM

Venue : Padmam Auditorium

In this highly interactive session with the 2012 Batch, Mr Raja wanted to know what were the kinds of questions that aspiring managers had in mind., and he made sure that all their doubts were cleared. After joining JSB in 2006, he took Finance as his specialization. He further encouraged students to take up their specialization on the basis of their interests only.

Recounting his MBA days, Mr Raja stressed the importance of language and communication.

One other thing that he insisted on was to do well enough in academics and exams, so that it would be easy to get through the initial phases of placement.

Mr Raja impressed upon this new batch that reading books and newspapers was an essential ingredient for the success of a manager. He recommended two books: “MADE IN JAPAN by AKIO MORITA” and “AUTOBIOGRAPHY OF HENRY FORD”.

He wished them all the very best for their future.

Description:

Mr Raja of the 2008 batch conducted a General Business Quiz for the 2011 & 2012 Batches. The various rounds included: Current Affairs, Regional Entrepreneurs, Identifying  Logos, Inte ational Business Deals & Identifying Political Leaders.

The Winners of this professionally conducted quiz were:

First Prize: Samuel Prem Singh, Vishal & Bhagavatheeswaran (2011)

Second Prize: Joesph, Sandeep & Vipin Vijayan (2011)

Description:

JSB is proud to announce that Ms Nithya of the 2011 Batch has won the first prize in the TEDx Event organized at The Residency on Sep 29, 2010. She wins a trip to Singapore. Her talk was on ways to reduce global poverty. Congratulations!

To spread awareness about the UN Millennium Goals, TEDxCoimbatore organized an event called “The Future We Make”. Student speakers from various colleges in Coimbatore, participated in the event, giving their solutions to attain the goals. The Top Five contestants performed live at The TEDx Party organized at The Residency, Coimbatore, on Sep 29, 2010.

Description:

Event              :  B-Plan         

Date                :  28- 09 -2010

Venue             :  Padmam Auditorium

Description:

Topic : “Direct Taxes Code: Will it affect you?”

Date : 30-09-2010

Time : 5.00 PM - 7.00 PM

Venue : Padmam Auditorium

This is a much debated topic at the national level. Students are expected to touch upon issues related to simplification of tax codes, exemptions, deductions, tax rates etc., and their pros and cons at individual, corporate and national levels.

Description:

Event               : Introducing ready – to – eat food in rural market

Date                : 25.09.2010

Time                : 5.30pm

Duration          : 10minutes (7min + 3min QA)

Team size        : 5 max (2 from 2011 batch and 3 from the 2012 batch)

Venue             : Padmam Auditorium

Description:

Imagine that you are being appointed as the team head for marketing in a ready – to - eat food Product Company. What measures will you take to make the product a success?

The teams are required to make a presentation (Presentation can be of any form) having the following criteria in mind.

• Which place will you choose and why?
• How will you penetrate into the rural segment that you have chosen?
• If you were to implement any one of the promotional tools, which one will you choose and why?

Note: In case of more than 10 teams registering, a preliminary round for shortlisting will be conducted, wherein the teams have to submit a write-up about the topic.

Description:

DATE:  September 27, 2010

TIME:  5.30 p.m.

VENUE : Padmam Auditorium

PARTICIPANTS: Batches 2011 and 2012

Paper Plane Corporation is a simulation game where participating teams produce paper war planes and supply to the Indian Air Force (IAF). The game is to simulate conditions of working as a corporate team fostering the skills of team building, team decision making, planning and executing. This game also draws from the operational and financial competencies of the participants. It is a comprehensive management game highlighting the strategic significance of human resources and human relations across functional areas.

The event “Mock Court”, kept the audience at the edge of their seats, as the teams were arguing and cross examining to prove their point. Teams were given cases and they were asked to analyse the case and perform a court trail. Two teams were given with a case, where one team would be prosecuting, while the other defending the accused, just like what is seen in a court room.. Each trail was given a time of about half an hour to justify their stance.

INDIVIDUAL WINNERS

TEAM 3

1. Niveditha (2011)
2. Vijay (2011)
3. Vidhya (2011)
4. Manishankar (2012)
5. Abinaya (2012)
6. Arumuga Vignesh (2012)
7. Tinu Scaria (2012)

TEAM 5

1. Ankitha (2011)
2. Nithya (2011)
3. Pavithra (2011)
4. Sandhya Sri (2012)
5. Vaishnavi Priyanka (2012)
6. Anitha (2012)
7. Gracy Robert (2012)

TEAM 6

1. Sandeep (2011)
2. Rishad (2011)
3. Vipin (2011)
4. Ganesh Kumar (2012)
5. Vishakan (2012)
6. Ashwin (2012)
7. Mereena George (2012)

Description:

Event : New Trends in Financial Services – Students' Presentation

Date : 24-09-2010

Time : 5.30 PM - 7.40 PM

Venue : Padmam Auditorium

This week, Alfa witnessed students' presentation on the topic “New Trends in Financial Services”. There were six teams who presented on various trends like ASBA, Financial Inclusion, Master Card Paypass, Smart Order Routing System, Detariffing, Micro Insurance and trading of Mutual Fund units.  Each team was given ten minutes for presentation and five minutes for query session.

Winners: Santhosh Kumar, Gowsia Shajila (ASBA)

Runners: Nivethitha N,  Vijaya Kumar P, Sanmuganand S  (Financial Inclusion)